Apex Software Suite

Run the whole dealership on one connected platform.

Apex CRM, Apex DMS and Apex KPI — three products, one suite. Every lead, every vehicle, every invoice and every reporting line working together in real time, so your team sells more cars with less friction and you see exactly what's working.

Get a quote → Explore the suite

Never miss a sale again.

A fully integrated CRM that nurtures customers from first point of contact — so your dealership turns more leads into keys-in-hand. End-to-end visibility, smart nudges, and a deal stacker your sales team will actually use.

Apex CRM — Dashboard
Apex CRM — sales dashboard
01 Dashboard
Apex CRM — Deal stacker
Apex CRM — deal stacker comparing finance terms side-by-side
02 Stack the deal
Apex CRM — Appraisal tool
Apex CRM — part-exchange appraisal with vehicle damage marking
03 Appraise part-ex
Apex CRM — Order summary
Apex CRM — order summary with live order stacker
04 Review & close
01 — Visibility

Track lead source & outcome.

Refine your sales process and make the most of every encounter — with full visibility from first touch.

02 — Less admin

Minimal re-key, maximum time.

Customer details flow seamlessly between Apex modules. Less typing, fewer mistakes, more selling time.

03 — Deal Stacker

Compare finance, in seconds.

Buyers compare finance options, contract lengths and vehicle details until they find their ideal payment plan.

04 — Integrations

Codeweavers & iVendi, native.

Familiar finance modules in an attractive, easy-to-read format — compatible with any device.

05 — Compliance

Be Compliant!

Integrations out-of-the-box with Automotive Compliance and ITC to ensure compliance throughout the consumer journey.

06 — Smart nudges

Automations that don't feel robotic.

Trigger follow-ups, reminders and check-ins automatically — your team stays personal, your pipeline stays warm.

A DMS you can rely on.

A comprehensive, flexible and bespoke solution that allows full integration of every function in your business — stock, pricing, finance, admin and reporting, across every site.

Apex DMS — Stock management
Apex DMS — multi-site stock management list
01 Stock management
Apex DMS — Job cards
Apex DMS — workshop job cards queue
02 Workshop jobs
Apex DMS — Accountancy
Apex DMS — full accountancy module showing purchase ledger
03 Full accountancy
Apex DMS — Document repository
Apex DMS — document repository with supplier claims
04 Document management
01 — Stock

Multi-site stock management.

Manage inventory across every dealership from one place. Move stock, update prices and feed every channel automatically.

02 — Pricing

Real time pricing.

Stay competitive and adjust pricing in seconds, push everywhere.

03 — Workflows

Prep, sold, delivery — tracked.

Know exactly where every vehicle is in the process. Automated handoffs between sales, prep, valeting and finance.

04 — Finance

Automotive Finance Module

Built from the ground up, specifically for the Automotive market, engage our finance module manage the full financial process end-to-end .

05 — Audit

Every change, every keystroke.

Built-in audit trail for every record — meet compliance with confidence and trace every decision.

06 — APIs

Open APIs, every portal.

Auto Trader, Cazoo, Motors, your own website — push stock instantly, with images and copy formatted to spec.

See what's actually working.

Apex KPI is the reporting suite built into every Nexus Point website — giving dealers fantastic insight into how their site is really performing, and a comprehensive attribution model that joins ad spend, web behaviour and CRM outcomes into a single source of truth.

Apex KPI — Dashboard
Apex KPI — bespoke dashboard with stock, sales and enquiry widgets
01 Bespoke dashboard
Apex KPI — Dashboards library
Apex KPI — dashboards library showing pre-built and custom reports
02 Choose your widgets
Apex KPI — Reports
Apex KPI — detailed report with filters and column controls
03 Spot trends
01 — Oversight

Customisable Dashboards

Create your own reporting 'Widgets' to feature the data that matters to you, all located within your KPI dashboard.

02 — Attribution

Multi-touch attribution.

See every campaign, channel and content piece a buyer engaged with before enquiring — paid, organic, social, email and direct, joined up.

03 — Funnel

Source → lead → sale.

Follow every lead from the first click to the signed deal. Apex KPI ties web sessions to Apex CRM outcomes so ROI is finally honest.

04 — Channel mix

Where the budget really lands.

Compare performance across channels, brands and sites — and reallocate based on evidence, not opinion.

05 — Custom reports

Custom reports, scheduled.

Build the boards your team actually uses — by site, brand, vehicle type or campaign — and email them out on a schedule.

06 — Anywhere

Desktop, tablet, phone.

Built mobile-first so directors and marketers can check performance from the showroom floor as easily as from the office.

Integrations

Plays nicely with the rest of your stack.

Apex out-of-the-box comes with a long list of third-party integrations off the shelf — from finance and valuations to compliance, marketing and lead capture. Whether you rely on Autotrader, Codeweavers, Dealerweb or any of the other partners below, Apex connects out of the box, so your dealership keeps every tool it loves and skips the integration bill.

A selection of Apex third-party integrations including Auto Trader, iVendi, Codeweavers, Trustpilot, cap hpi, Santander Consumer Finance, BCA, Stripe, Google, Mediahawk and more.
Get started

Bring CRM, DMS and KPI together. Today.

Enquire now → 01606 532 113